Digital Yummies
Brand identity
PROJECT
Brand Identity
CLIENT
Digital Yummies
WHAT WE DID
Identity design
Branding
Online presence
YEAR
2019
Digital Yummies is a new digital communication agency specialized in on-field digital engagement activities, born from the partnership between MAI TAI and Ventisette Digital Communication.
Ventisette Digital Communication took care of giving the project a face and bringing it online, through the creation of the logo, the coordinated image and the development and implementation of the site.
Branding
An entire multicolored galaxy
of exciting, calming and bursting candy
The concept of the logo starts from the meaning of the term “Yummy”, understood as an exclamation that indicates a particularly succulent and delicious food. Starting from this idea, a coordinated image was created centered on candies and the gumminess that distinguishes them. Strong and bright colors accompanied by rounded shapes that transport you to the incredible sugary world of desserts. The central double Ms are the backbone of the brand/logotype.
Digital engagement online and offline
Digital Yummies deals with strategic and operational consultancy in the digital and social fields to support on field activities, street marketing, guerrilla, ambient marketing, live performances, road tours and events, creation of mini websites, corporate sites, e-commerce, Seo and Sem, national Adv campaigns on the main social networks, shooting management and influencer involvement.
Website
Like all sites created by VENTISETTE, the Digital Yummies portal was designed and developed in Responsive mode, so that the pages automatically adapt to the device on which they are viewed.